When a lot of Europe is freshening their carts and going after promotion codes, the actual Black Friday magic occurs someplace much from the check out web page: in humming satisfaction facilities where every secondly– and every action– matters
This year, we went inside the AS Watson’s home in Ede, the Netherlands– the ecommerce warehouse that maintains Kruidvat and Trekpleister orders relocating. There, we saw exactly how Black Friday stress is being become efficiency: 105 Nerd+ mobile robotics functioning side by side with the group, bespoke Black Friday tee shirts almost everywhere you look, and a storage facility that truly really feels prepared for anything.
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