Digiday+ Research: Amazon has work to do as a DSP platform amid Google and TTD’s lead

When it comes to programmatic advertising on demand-side platforms, there’s no denying that industry giants Google and The Trade Desk are the dominant players. But according to a Digiday+ Research survey, there’s room for competition in the space, and industry members want that competition to come from Amazon…
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发布者:Nishanth J. Kumar,转转请注明出处:https://robotalks.cn/digiday-research-amazon-has-work-to-do-as-a-dsp-platform-amid-google-and-ttds-lead/

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