The transfer of the Alpina hallmark civil liberties on 1 January 2026 marks the launch of BMW ALPINA as an unique standalone brand name under the BMW Team umbrella. The first emphasis will certainly get on brand name activation. Crucial element of the BMW ALPINA brand name are its special equilibrium of optimum efficiency and exceptional experience convenience, incorporated with trademark driving attributes. This is enhanced by an unique profile of bespoke alternatives and personalized products in addition to unmistakeable information. Custom …
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