Dentsu launched Tobiras, a new solution that combines an advertiser’s first party data with Meta’s Advanced Analytics data to deliver new insights that helps clients drive growth and maximise the algorithmic opportunity.�� Built with privacy by design, Tobiras makes it easy to access Meta Advanced Analytics and extract bespoke and actionable insights that are not accessible through the standard Meta business manager UI. It provides teams with more visibility into the impact of media inves…
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