Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, AirConsole, the leading platform for in-car gaming, and BMW, today launched Hot Wheels: Xtreme Overdrive™ as an exclusive title for BMW customers on AirConsole. The news was announced at the Japan Mobility Show in Tokyo (October 29-November 9), and the game will be playable at the BMW booth. Following the success of Mattel’s UNO™ Car Par…
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