senhasegura Is Now Segura: A Bold Rebrand Reflecting Global Vision and Innovation

SAO PAULO, Brazil – March 31, 2025 – senhasegura, an around the world acknowledged leader in Privileged Accessibility Administration (PAM), has actually introduced its advancement right into Segura, noting a brand-new phase for the business and its goal to provide futureproof identification safety.

Established In Brazil in 2009, senhasegura promptly made global acknowledgment as one of the leading carriers of PAM services. Throughout its trip, the business has actually regularly been included in leading expert records, consisting of the Gartner Magic Quadrant and Forrester Wave, and regularly commended for its technology, functionality and customer-centric strategy.

senhasegura has actually been called Clients’ Selection 4 times in the Gartner Voice of the Consumer Record, and is regularly acknowledged by leading expert companies such as KuppingerCole, Frost & Sullivan and ISG. These differences have actually strengthened its track record for technology, technological quality and functional toughness.

This improvement is greater than a name adjustment; it’s a tactical advancement that enhances Segura’s international visibility and mirrors the development of its system. The business currently increases its emphasis from blessed gain access to defense to an extra thorough strategy to identification safety, placing itself for the future of cybersecurity.

Currently running in over 70 nations, Segura sustains over 800 customers throughout markets such as financial, air travel and telecom, backed by an international network of over 260 resellers. The brand-new brand name enhances the business’s dedication to providing straightforward, scalable identification services that encourage groups to relocate much faster and remain in advance.

This change is rooted in Segura’s vision to broaden its reach and develop itself as one of one of the most prominent brand names in cybersecurity.

“The change to ‘Segura’ is an all-natural advancement of our brand name that mirrors our international development while additionally personifying our vision: more comprehensive and a lot more reliable identification defense,” claimed Marcus Scharra, Chief Executive Officer of Segura.

The change additionally notes the advancement of its Privileged Accessibility Administration (PAM) system right into a wider identification safety option– one that focuses on functionality, automation and control. Segura stays concentrated on providing total, end-to-end capacities– from blessed credential administration to complete gain access to and identification control– aiding companies reinforce safety without included intricacy.

Understood for its customer-centric strategy and innovative modern technology, Segura will certainly proceed providing its acclaimed services– currently with an increased profile that mirrors its advancement from PAM to a wider electronic identification safety method.

It’s not simply an aesthetic adjustment. As component of this advancement, on March 31, Segura is additionally introducing the launch of Segura 4.0, the most recent variation of its gain access to and identification administration system.

While keeping the dependability the marketplace currently understands, the option is currently much faster, smarter and made genuine IT groups dealing with real-world safety obstacles. With a rejuvenated UI, structured operations and aggressive safety, Segura 4.0 streamlines blessed gain access to administration without unneeded intricacy. More powerful defense. Even more control. The very best simply improved.

Marcus Scharra, Chief Executive Officer of Segura, strengthened the business’s dedication to individual experience: “senhasegura has actually constantly been acknowledged for having the most effective UI/UX out there, offering an instinctive and smooth experience for customers. With Segura 4.0, we are increasing bench also greater, making blessed gain access to and identification safety much more effective and straightforward.”

Segura is a leader in Privileged Accessibility Administration (PAM), providing safety that’s quick, straightforward and effective– without the intricacy. Our instinctive, scalable system streamlines blessed gain access to administration, made genuine IT groups taking care of real-world circumstances everyday.

Segura is worldwide acknowledged by Gartner, KuppingerCole and Frost & Sullivan for technology, dependability and outstanding client experience. On Gartner Peer Insights, actual customers regularly place our option as the # 1 PAM.

Effective safety, no time thrown away– that’s Segura.

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